Search Engine Results Pages (SERPs) refer to the pages displayed by a search engine in response to a user’s query. When a user enters a search term or phrase into a search engine like Google or Bing, the SERP shows a list of results that are relevant to the query. These results typically include a mix of organic listings (webpages that are ranked based on their relevance to the search term) and paid advertisements. SERPs can also feature additional elements such as snippets, maps, videos, and related questions, designed to enhance the user’s search experience and provide more targeted information.
