Growth Hacking refers to a set of innovative, data-driven marketing strategies designed to achieve rapid and scalable business growth, often with limited resources. Unlike traditional marketing, which may focus on broad and established methods, growth hacking emphasizes experimentation, unconventional approaches, and optimization of every aspect of a business’s operations to find the most efficient ways to increase growth. This approach often involves leveraging technology, data analysis, and creative problem-solving to discover and exploit new opportunities for expansion.
