Geo-Targeted Ads are a type of online advertising that uses geographic location data to deliver targeted advertisements to users based on their specific location. This approach allows advertisers to reach potential customers who are in or near a particular area, enhancing the relevance of the ads. For instance, a restaurant might use geo-targeted ads to promote special offers to people within a certain radius of its location. By leveraging location data, these ads aim to increase engagement and conversion rates by ensuring the content is pertinent to the viewer’s current location.
